We are a certified email marketing agency that does more than just email marketing/email execution. We build customer relationships. We increase engagements. We drive your conversions to deliver growth.
As a CRM agency, we have developed strong partnerships with Klaviyo, Bloomreach & Moengage to help us stay ahead of the trend with the best in class solutions tailored for your business needs.

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Since we work with multiple clients across various industries, we have put together internal benchmarks for email marketing across various verticals. These numbers showcase that email marketing can be an effective channel if it's leveraged with great data and creative approach. If you are also interested in Whatsapp benchmarks, you can refer to our Whatsapp Marketing page.

At SellThru, our experts help convert your active traffic to active customers. We are not just an email marketing consultancy, but we are your extended team with the same goal. We build a tailored strategy allowing our clients to increase their email marketing revenue. We are technology and vertical agnostic and we help our clients to get started from day one without any learning phase. Our experts work on providing a suite of services that align towards a shared business goal while personalizing solutions based on your requirements.
We review and clean your existing database for maximum delivery and quality score. We’ll provide actionable insights to level up your email strategy.
We learn your business and understand your goals to build an efficient email marketing roadmap for maximum conversions.
We map customer touchpoints and behaviors to build hyper personalized and high engagement automations to nudge the customer at the right time
We help with conceptualizing the campaigns, picking the right audience, analysing and performance tracking, and optimization.
Since we work with multiple clients across various industries, we have put together internal benchmarks for email marketing across various verticals. These numbers showcase that email marketing can be an effective channel if it's leveraged with great data and creative approach. If you are also interested in Whatsapp benchmarks, you can refer to our Whatsapp Marketing page.
See how we are different from other agencies
Investing in a professional and experienced email marketing agency will help you approach your goal in a strategic and databacked manner. At Sellthru we believe in curating solutions designed for the business’s unique needs.
Email marketing strategy is a powerful channel to reach out to the customers to drive conversions. It's not only highly engaging but also a cost-effective solution to retain customers. It can be used for various marketing use cases as well to build brand loyalty and awareness.
Our expertise comes from our strong hold on the different verticals like: E-commerce, Retail, Finance, Quick Commerce, B2B, OTT, Healthcare and many more.
Step 1
For a web based business, it is recommended to use tools like Klaviyo or Omnisent. For an App and Web based business, it is suggested to use CRM tools like Moengage, Webengage, Bloomreach etc. This allows to unify all the CRM channels like Push, Whatsapp, Emails, In-apps all under the same roof.
Step 2
Gain clarity on your goal, know your audience, structure your email strategically (correct layout and use of header, body, sub-body, usp’s etc), personalize product/content recommendations to improve engagement.
Step 3
With a clear goal in mind, it becomes easy to build customer segments. The standard segments you can implement are: VIP, Loyal, Churned, About to Churn, High Spenders, Discount Seekers. Advanced segments would include RFM based.
Not sure? Let’s find out.
Get a free audit to find your potential areas for improvement. We provide a detailed a detailed audit while showcasing how much leads or orders we can generate for you












Email marketing is not only effective but it is one of the most cost-effective solutions to drive sales.
This can vary depending on the nature of the business, but as a healthy practice we will suggest to send at least 2 emails in a week for e-commerce and at least 1 campaign a week for other B2B and B2C.
Segmented Campaigns: They are focused on sending relevant communication to the selected segment. These campaigns are scheduled for a specific time of the day. Automated Campaigns: These are campaigns that are triggered and sent to customers based on their customer behavior and/or based on their engagement with the brand. Eg: birthday email, cart abandoned mail, welcome email, etc.
This could be due to a poor domain reputation of the emailers. This happens when your customers heavily unsubscribe/block your emails. But this is reversible if the right measures are taken.
Key metrics are: Delivery rate, Open rates, Click rates, Conversion rates, and Unsubscribe rates.