WHATSAPP MARKETING

WhatsApp Marketing: Your #1 Retention & Engagement Channel

At SellThru, as a CRM Agency, we’ve seen WhatsApp evolve into one of the most powerful channels to keep customers engaged, convert high-intent users, and increase conversions. WhatsApp offers a great opportunity to connect directly with customers in a personal and timely manner.

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The Whatsapp Marketing Regional Benchmarks

Since we work with multiple clients across various industries, we have put together internal benchmarks for WA vs SMS, WhatsApp marketing budget allocation, Whatsapp business contribution and certain engagement stats. These numbers showcase the growing adoption of WA and how important of a lower funnel marketing channel it has become.

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Conversion Rate vs SMS

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-

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2

9

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3

2

9

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5

6

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8

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%

Marketing budget allocation

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-

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3

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9

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x

CTR vs SMS
About V1 Image

Why WhatsApp Marketing Works for Your Business

Higher Engagement – Connect with your customers through real-time, tailored messages that align with their needs, preferences, and values—building deeper relationships and long-term loyalty.Real-time, personalized communication that customers actually read.

Wider Outreach – Increase brand's outreach by tapping into the wide userbase on WhatsApp. Targeted broadcast messages and click-to-WhatsApp ads help drive conversions.

Better ROI – Lower costs compared to ATL marketing, higher chances of conversions due to direct delivery.

Instant Customer Support – Integrate chatbots to respond quickly, resolve queries, and assist purchases.

Omnichannel Automation – Add WhatsApp as a touchpoint within automated journeys.

Rich Media Features – Carousels, PDFs, videos, and catalogues to engage with customers.

Data-Driven Decisions – Leverage analytics to refine targeting and optimize spend.

Discover All Use Cases of WhatsApp Marketing

Welcome and Onboard New Users

Greet customers post sign-up.

Utilize WhatsApp commerce

Showcase products, share catalogs, and even collect payments directly in chat.

Recover lost sales

Automate abandoned browse, cart, checkout reminders to bring back customers.

Send order notifications

Automated post order communication.

Celebrate birthdays & Special Events

Give your customers a wow experience on their special day.

Sales, promotions offers

Share promotions with your loyal customers.

Collect feedback

Request reviews, feedback, or survey responses directly in chat.

Chatbots

Create gamification or customer support chatbots that works 24*7.

How to get started?

Start by selecting the right option for your business: the WhatsApp Business App or the WhatsApp Business Platform.

The WhatsApp Business App is more suitable for small businesses - it allows just a few users to manage customer conversations, send reminders, and provide support through one account.

The WhatsApp Business Platform is an API-based solution that connects directly to your existing systems—such as your CRM or marketing automation tools— allowing you to send personalized campaigns and bulk messages from a single verified business profile. This is more suited for medium to large businesses that want to reach out to a wide range of customers.

At SellThru, we’ve partnered with leading WhatsApp Business Solution Providers (BSPs) such as AI Sensy, MyAlice, Gupshup, and Gallabox to offer you the most suitable tools for your business needs. From automations to commerce integrations, we help you select and implement the right solution.

Your Setup Journey With Us

1. Choose a WhatsApp Business Solution Provider (BSP) such as Gallbox

3. Fill your Business Profile

4. Get your WhatsApp Business Account approved by Meta

5. Sync with CRM platforms such as MoEngage

Unlock the Full Potential of WhatsApp Marketing — Get a FREE Audit Today

Our CRM experts will review your current setup, campaign performance and automations to identify gaps and opportunities. You’ll get actionable recommendations to boost engagement and conversions.

Get Free Audit

Partnerships

We believe in strategic partnerships to offer the best WhatsApp marketing experience.

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Growth Manager

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Testimonials

Hear Real Stories from Happy Clients

Highly professional team with great attention to detail. They helped us grow our e-commerce sales significantly!

Shafil Ahmed

Founder

Chic Le Frique

An agency to whom you can handover jobs and move on. They take full responsibility of the job and take initiatives which we as a client also would not think of. Extremely good at their work and always responsive. Highly recommended

Siddhant Phutane

Digital Marketing Manager

Taraf

SellThru has been a key partner in our Groups Digital transformation strategy, particularly in driving growth and KPI performance for our brands. Their talented team has a diverse experience client and agency side, which not only adds huge value, but enables us to easily integrate them as an extension of our internal teams.

Phillip Smith

Head of Ecommerce

Al Yasra

Receptive, Offering right solutions and Thorough professional. Highly recommended

Shabbir Shaikh

Dina has proven to be a great asset in building our footwear brands. Working with her has been tremendous.

Ashok Aithal

Footwear Business Manager

Al Yasra

Sharaf DG Oman has seen strong results partnering with SellThru since 2024. Their team is sharp, responsive, and performance-driven. Campaigns were optimized efficiently across channels, improving ROI and customer acquisition. Highly recommend them as a digital growth partner.

Subir Mokha

Country Head

Sharaf Oman

Highly Professional & Approachable. Great 360 Digital Agency for all Marketing needs.

Akash Ladkani

Digital Marketing Manager

Cosmesurge

Sell thru team consistently delivers the best results with the level of expertise and team they have, working with them has been a great experience overall.

Ali Ahmad

Senior Marketing Specialist

Al Yasra

The team was great to work with — very professional, creative, and responsive. Digital campaigns helped us reach wider audience, and we’ve seen a increase in brand awareness since we started working with them

Raghavendra Bhat

Marketing Manager

Center Point

Smooth process and a reliable team! The campaigns ran well, and while there’s room to explore bolder concepts, the results were consistent. Overall, a good experience.

Gwen D'Costa

Marketing Manager

BijouQ

From the right atribution model, insights, analysis and recommendations for Paid Ads Management. The team of professionals are not only very capable but also very responsible taking care of the clients

Oriol Guiu

Managing Director

Uris

Shoutout to team SellThru. SellThru has been an incredible marketing partner for Maison-B-More. Their team is proactive, creative, and truly understands the brand. Two thumbs up.

Li Vergara

Ecommerce Specialist

Maisin B More

I've been working closely with the Sell Thru team for over a year now. They've remained consistently supportive, responsive, and easy to work with throughout our collaboration, Nouran in particular has been a pleasure to work with. I appreciate their dedication and the effort they put into understanding our brand and goals. Looking forward to seeing how the partnership continues to evolve.

Riley-Jane Evans

Senior Marketing Specialist

Furchild Pets
Testimonial V1 Image
Shoutout to team SellThru. SellThru has been an incredible marketing partner for Maison-B-More. Their team is proactive, creative, and truly understands the brand. Two thumbs up.
Li Vergara
Ecommerce Specialist
Maisin B More
Testimonial V1 Image
From the right atribution model, insights, analysis and recommendations for Paid Ads Management. The team of professionals are not only very capable but also very responsible taking care of the clients
Oriol Guiu
Managing Director
Uris
Testimonial V1 Image
Smooth process and a reliable team!
The campaigns ran well, and while there’s room to explore bolder concepts, the results were consistent. Overall, a good experience.
Gwen D'Costa
Marketing Manager
Bijouq
Testimonial V1 Image
The team was great to work with — very professional, creative, and responsive. Digital campaigns helped us reach wider audience, and we’ve seen a increase in brand awareness since we started working with them
Raghavendra Bhat
Marketing Manager
Center Point
Testimonial V1 Image
Sell thru team consistently delivers the best results with the level of expertise and team they have, working with them has been a great experience overall.
Ali Ahmad
Senior Marketing Specialist
Al Yasra
Testimonial V1 Image
Sharaf DG Oman has seen strong results partnering with SellThru since 2024.
Their team is sharp, responsive, and performance-driven.
Campaigns were optimized efficiently across channels, improving ROI and customer acquisition.
Highly recommend them as a digital growth partner.
Subir Mokha
Country Head
Sharaf Oman
Testimonial V1 Image
Highly Professional & Approachable. Great 360 Digital Agency for all Marketing needs.
Akash Ladkani
Digital Marketing Manager
Cosmesurge
Testimonial V1 Image
Dina has proven to be a great asset in building our footwear brands. Working with her has been tremendous.
Ashok Aithal
Footwear Business Manager
Al Yasra
Testimonial V1 Image
An agency to whom you can handover jobs and move on. They take full responsibility of the job and take initiatives which we as a client also would not think of. Extremely good at their work and always responsive. Highly recommended
Siddhant Phutane
Digital Marketing Manager
Taraf
Testimonial V1 Image
Highly professional team with great attention to detail. They helped us grow our e-commerce sales significantly!
Shafil Ahmed
Founder
Chic Le Frique
Testimonial V1 Image
SellThru has been a key partner in our Groups Digital transformation strategy, particularly in driving growth and KPI performance for our brands. Their talented team has a diverse experience client and agency side, which not only adds huge value, but enables us to easily integrate them as an extension of our internal teams.
Phillip Smith
Head of Ecommerce
Al Yasra
Testimonial V1 Image
I've been working closely with the Sell Thru team for over a year now.
They've remained consistently supportive, responsive, and easy to work with throughout our collaboration, Nouran in particular has been a pleasure to work with.
I appreciate their dedication and the effort they put into understanding our brand and goals.
Looking forward to seeing how the partnership continues to evolve.
Riley-Jane Evans
Senior Marketing Specialist
Furchild Pets
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Got Questions?

Replies to Most Pressing Questions

Answer to the Question

Yes, definitely. Whether you use MoEngage, Bloomreach,Webengage or any other CRM platform, we can integrate WhatsApp seamlessly into your existing systems.

Answer to the Question

The Business App is suitable for small businesses.The Business Platform (API) is built for medium to large businesses that want to scale. It allows for multiple users, chatbots, bulk messaging, and integration with CRM systems such as MoEngage. As your CRM agency, we help you select the right fit and manage the entire setup process.

Answer to the Question

Yes, to use the WhatsApp Business Platform (API), you must choose a BSP. We partner with BSPs like Gallabox and MyAlice to give you the best tools based on business requirements.

Answer to the Question

We look into key metrics such as Delivery rate, Read-through rate, Open rate, Conversion rate, and more.

Answer to the Question

We provide detailed monthly reports and access to real-time dashboards, so you can track rankings, traffic, and overall campaign performance.

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