Anaqa, our AI shopping assistant for Shopify, is now live on the Shopify App Store. Install it free Shopify marketing packages for UAE & GCC brands start at AED 8,000 a month. See what's included Anaqa, our AI shopping assistant for Shopify, is now live on the Shopify App Store. Install it free Shopify marketing packages for UAE & GCC brands start at AED 8,000 a month. See what's included
Shopify Agency for Furniture

SHOPIFY MARKETING AGENCY FOR FURNITURE & HOME BRANDS IN DUBAI & UAE

Nobody buys a sofa on impulse. Furniture shoppers browse for weeks, check dimensions, compare delivery dates and come back several times before they order. As a Shopify marketing agency in Dubai, we run marketing for furniture and home brands like TSB Living, built around that long decision.

Why furniture needs always-on
4–8 wksBedroom decision window
3–7 wksLiving room decision window
  • InspireRoom ideas, new arrivals
  • ConsiderCatalogue ads by room
  • CompareReviews, sizes, delivery
  • BuyBNPL, a clear delivery date

Buyers enter the market every day, so the funnel never switches off.

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The Furniture Challenge

WHAT MAKES FURNITURE DIFFERENT ON SHOPIFY

High order values and long decisions change everything, from how you judge an ad to what your product pages need to say.

LONG DECISIONS

A buyer who saw your ad today might order in six weeks. Judge it on same-day sales and you'll switch off what's working.

What we doAlways-on upper and mid funnel, measured over a 30 to 60 day window, so budget follows what really drives orders.

HIGH ORDER VALUE

At AED 5,000 or more, shoppers hesitate over the price, the risk and the commitment.

What we doTabby and Tamara instalments in the ads, clear warranties, and real reviews close to the buy button.

PRACTICAL QUESTIONS

"Will it fit? What's it made of? When will it arrive? Do you assemble it?" Unanswered questions mean abandoned carts.

What we doProduct pages that answer them upfront, plus an AI assistant that answers the rest instantly from your own data.

ROOM-LED BROWSING

Shoppers think in rooms and styles, not product codes. A single-product ad rarely starts the journey.

What we doRoom-inspiration creative and collections by room and style, then retargeting with the exact pieces they viewed.

Always-On Upper Funnel

CREATIVE IS THE NEW TARGETING

Since Meta's Andromeda update, audiences are broad and the platform reads the ad itself to decide who sees it. That makes your creative mix your targeting: each hook pulls in a different kind of in-market buyer.

For furniture, a price hook finds people ready to buy, room inspiration finds people still dreaming, and new arrivals bring back past visitors. Because buyers enter the funnel every day, we keep this mix running all year and refresh it before it tires.

See how we'd plan tests for your store.

Open the creative testing framework
Example: an always-on test board for a furniture brand
Price"The sofa, from AED 299 a month"Room inspo"One room, three looks"Seasonal"Ready for Ramadan guests"Social proof"See it in real homes"New arrivals"Just landed: the oak range"
Static1:1 and 4:5ScaleTestingKillTestingKill
Reelsroom walk-throughsKillScaleTestingKillScale
UGCcustomer homesTestingKillTestingScaleTesting
Winner: scaleTestingLoser: kill
  1. Launch broad
  2. Read early signals
  3. Scale winners
  4. Kill losers
  5. Refresh before fatigue
  6. Always on
The Furniture Funnel

A PLAN FOR EVERY STAGE OF A SIX-WEEK DECISION

We map your buyers' journey, then make sure there's the right ad, page or message waiting at each step.

INSPIRE

Room-inspiration reels and new-arrival statics reach people who are starting to think about a new space.

Meta · TikTok · Reels

CONSIDER

Catalogue ads show the exact pieces they viewed, grouped by room, for weeks after the first visit.

Catalogue ads · Google Shopping

DECIDE

Instalments, delivery dates, reviews and quick answers remove the last reasons to wait.

BNPL · Anaqa · WhatsApp

COME BACK

Care guides, "complete the room" suggestions and review requests turn one order into the next.

Klaviyo · WhatsApp
Anaqa AI For Furniture

ANSWER "WILL IT FIT?" BEFORE THEY LEAVE

Furniture shoppers have more questions than any other buyer. Anaqa, the AI shopping assistant we built for Shopify, answers them instantly from your own product data and policies.

  • Sizes, materials and delivery. Shoppers ask in plain language and get answers, plus in-stock suggestions by room and style.
  • Order attribution you can trust. Only orders where Anaqa added the item to cart are counted, minus refunds.
  • Demand you're missing. Searches with no results show which sizes, finishes and pieces to range next.
Anaqa admin: Analytics
Anaqa analytics dashboard showing chats started, searches, products clicked, added to cart, searches with no results and searches that led to a cart
Live Anaqa analytics dashboard from a SellThru client
Our Services

WHAT WE RUN FOR FURNITURE BRANDS

One team, planning for a long decision from first ad to delivery day.

PERFORMANCE MARKETING

Always-on Meta and Google, with catalogue ads by room and budgets judged over the full decision window.

Performance marketing

CREATIVE

Room inspiration, price and new-arrival creative in English and Arabic, refreshed before it tires.

Creative testing framework

CRM & RETENTION

Browse and cart flows that follow a six-week decision, plus WhatsApp for high-value questions.

Email and CRM

ANALYTICS

Long-window attribution and live HEADSTART dashboards for revenue, order value and cost per order.

MarTech and analytics

SHOPIFY DEVELOPMENT

Room-based navigation, dimension filters, delivery-date messaging and fast image-heavy pages.

Shopify development
Packages

SHOPIFY MARKETING PACKAGES FOR FURNITURE BRANDS

Every package can be shaped around your range, markets and channels. Start with performance marketing and add creative, LLM SEO, CRM or Shopify development as you grow.

Monthly retainers starting fromAED 8,000Ad spend billed separately. Prices exclude VAT.
-----  Experts

Creative Thinkers & Industry Leaders

Vishal Rajgor

Senior Developer

Inam Salam

Sr Data Analyst

Sufyan Rashid

Graphic Designer & Animator

Asim Iqbal

Junior Data Analyst

Ela Harandi

Influencer & Social Media Manager

Nicole Batad

Creative Manager

Mayank Patidar

Software Developer

-----   Client Results

What UAE Brands Say About Us

5 Star rated on Google and 90% client retention.

star
star
star
star
star

Highly professional team with great attention to detail. They helped us grow our e-commerce sales significantly!

Shafil Ahmed

Ecomm Manager

Chic Le Frique
star
star
star
star
star

An agency to whom you can handover jobs and move on. They take full responsibility of the job and take initiatives which we as a client also would not think of. Extremely good at their work and always responsive. Highly recommended

Siddhant Phutane

Digital Marketing Manager

Taraf
star
star
star
star
star

SellThru has been a key partner in our Groups Digital transformation strategy, particularly in driving growth and KPI performance for our brands. Their talented team has a diverse experience client and agency side, which not only adds huge value, but enables us to easily integrate them as an extension of our internal teams.

Phillip Smith

Head of Ecommerce

Al Yasra
star
star
star
star
star

Receptive, Offering right solutions and Thorough professional. Highly recommended

Shabbir Shaikh

star
star
star
star
star

Dina has proven to be a great asset in building our footwear brands. Working with her has been tremendous.

Ashok Aithal

Footwear Business Manager

Al Yasra
star
star
star
star
star

Sharaf DG Oman has seen strong results partnering with SellThru since 2024. Their team is sharp, responsive, and performance-driven. Campaigns were optimized efficiently across channels, improving ROI and customer acquisition. Highly recommend them as a digital growth partner.

Subir Mokha

Country Head

Sharaf Oman
star
star
star
star
star

Highly Professional & Approachable. Great 360 Digital Agency for all Marketing needs.

Akash Ladkani

Digital Marketing Manager

Cosmesurge
star
star
star
star
star

Sell thru team consistently delivers the best results with the level of expertise and team they have, working with them has been a great experience overall.

Ali Ahmad

Senior Marketing Specialist

Al Yasra
star
star
star
star
star

The team was great to work with — very professional, creative, and responsive. Digital campaigns helped us reach wider audience, and we’ve seen a increase in brand awareness since we started working with them

Raghavendra Bhat

Marketing Manager

Shoemart
star
star
star
star_border
star_border

Smooth process and a reliable team! The campaigns ran well, and while there’s room to explore bolder concepts, the results were consistent. Overall, a good experience.

Gwen D'Costa

Marketing Manager

BijouQ
star
star
star
star
star

From the right atribution model, insights, analysis and recommendations for Paid Ads Management. The team of professionals are not only very capable but also very responsible taking care of the clients

Oriol Guiu

Managing Director

Uris
star
star
star
star
star

Shoutout to team SellThru. SellThru has been an incredible marketing partner for Maison-B-More. Their team is proactive, creative, and truly understands the brand. Two thumbs up.

Li Vergara

Ecommerce Specialist

Maisin B More
star
star
star
star
star

I've been working closely with the Sell Thru team for over a year now. They've remained consistently supportive, responsive, and easy to work with throughout our collaboration, Nouran in particular has been a pleasure to work with. I appreciate their dedication and the effort they put into understanding our brand and goals. Looking forward to seeing how the partnership continues to evolve.

Riley-Jane Evans

Senior Marketing Specialist

Furchild Pets
Testimonial V1 Image
Shoutout to team SellThru. SellThru has been an incredible marketing partner for Maison-B-More. Their team is proactive, creative, and truly understands the brand. Two thumbs up.
Li Vergara
Ecommerce Specialist
Maisin B More
Testimonial V1 Image
From the right atribution model, insights, analysis and recommendations for Paid Ads Management. The team of professionals are not only very capable but also very responsible taking care of the clients
Oriol Guiu
Managing Director
Uris
Testimonial V1 Image
Smooth process and a reliable team!
The campaigns ran well, and while there’s room to explore bolder concepts, the results were consistent. Overall, a good experience.
Gwen D'Costa
Marketing Manager
Bijouq
Testimonial V1 Image
The team was great to work with — very professional, creative, and responsive. Digital campaigns helped us reach wider audience, and we’ve seen a increase in brand awareness since we started working with them
Raghavendra Bhat
Marketing Manager
Center Point
Testimonial V1 Image
Sell thru team consistently delivers the best results with the level of expertise and team they have, working with them has been a great experience overall.
Ali Ahmad
Senior Marketing Specialist
Al Yasra
Testimonial V1 Image
Sharaf DG Oman has seen strong results partnering with SellThru since 2024.
Their team is sharp, responsive, and performance-driven.
Campaigns were optimized efficiently across channels, improving ROI and customer acquisition.
Highly recommend them as a digital growth partner.
Subir Mokha
Country Head
Sharaf Oman
Testimonial V1 Image
Highly Professional & Approachable. Great 360 Digital Agency for all Marketing needs.
Akash Ladkani
Digital Marketing Manager
Cosmesurge
Testimonial V1 Image
Dina has proven to be a great asset in building our footwear brands. Working with her has been tremendous.
Ashok Aithal
Footwear Business Manager
Al Yasra
Testimonial V1 Image
An agency to whom you can handover jobs and move on. They take full responsibility of the job and take initiatives which we as a client also would not think of. Extremely good at their work and always responsive. Highly recommended
Siddhant Phutane
Digital Marketing Manager
Taraf
Testimonial V1 Image
Highly professional team with great attention to detail. They helped us grow our e-commerce sales significantly!
Shafil Ahmed
Founder
Chic Le Frique
Testimonial V1 Image
SellThru has been a key partner in our Groups Digital transformation strategy, particularly in driving growth and KPI performance for our brands. Their talented team has a diverse experience client and agency side, which not only adds huge value, but enables us to easily integrate them as an extension of our internal teams.
Phillip Smith
Head of Ecommerce
Al Yasra
Testimonial V1 Image
I've been working closely with the Sell Thru team for over a year now.
They've remained consistently supportive, responsive, and easy to work with throughout our collaboration, Nouran in particular has been a pleasure to work with.
I appreciate their dedication and the effort they put into understanding our brand and goals.
Looking forward to seeing how the partnership continues to evolve.
Riley-Jane Evans
Senior Marketing Specialist
Furchild Pets
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FAQs

FURNITURE BRANDS ASK US

How long before furniture campaigns pay back?

Longer than in fashion, because buyers take weeks to decide. We judge campaigns on a 30 to 60 day view, not on same-day sales, and track how ads move people from first visit to order.

Should furniture brands run always-on or seasonal campaigns?

Both. Buyers enter the market every day, so an always-on base keeps them coming in. On top of that, we plan peaks such as White Friday, Ramadan home refreshes and summer moving season.

How do you sell high-value items online?

By removing doubt. That means clear dimensions and materials, delivery and assembly promises, Tabby and Tamara instalments in the ads, real reviews, and a quick way to ask questions before buying.

Can Anaqa answer questions about sizes, materials and delivery?

Yes. Anaqa answers from your own product data and store policies, so shoppers get answers about dimensions, materials and delivery without waiting for customer service.

How much does Shopify marketing for a furniture brand cost?

Monthly retainers start from AED 8,000 for performance marketing, with creative from AED 13,000. Ad spend is billed separately and prices exclude VAT.

LET'S FILL YOUR SHOWROOM, ONLINE

Send us your store URL. We'll map out how your buyers decide and where you're losing them.

Get a quote

Or call +971 4 570 5327 · ankit@sellthru.me